We have reached our target audience so far because we chose to do a thriller which are very interesting and exciting to watch as you don't know what's going to happen and when you think you do it surprises you.Also because we filmed in a cool urban location which is a canal and because of this it adds to the scare factor because its a setting you're familiar and know not to go by yourself.We also had great characters as one we see vulnerable and scared whereas  the other is  the opposite and is confident and a bit scary.Another thing we have done is add a sinister sounding backing tract which helps the audience feel anxious as it bring them into the film opening

.Our promotional tools also helped us as using social media like facebook,instagram and twitter spread the word fast and lets people get excited for what's about to come by only giving them a tiny bit of information to search it up and enough to make them interested and find our website made by wix which has the full details of the film.The type of release we did also helped us reach our target audience because we did a cinema preview/title sequence preview to give the audience a taste of what's to come and makes them think about it and want to tell their friends.Another thing that helped is the fact tahts the format is vimeo which is online  and so easy to access and because they may already go on it often and so won't be difficult to use.

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